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DIGITAL MARKETING TOOLS

Expert or novice, it is always helpful to know where to turn for everything you need to crush it in your business. For startups, this is especially true. So, at Best SEO Masters, we decided to provide you with a list of helpful tools and resources that will be extremely useful along the way. As you use these digital marketing tools to take your business to a whole new level, you will experience both growth and savings in ways never before possible. As we come across more tools, we will be updating this list so that you will always have an up-to-date compilation of SEO tools to help with everything from web hosting to search engine optimization. If you have any suggestions you think we should check out as well, please let us know. Enjoy!

Hosting & Blogging Tools

Web Hosting

SiteGround: Most of our websites are hosted on SiteGround. We do this because they are incredibly easy to use with automatic WordPress installation and excellent customer service ready to help via phone or chat. Each hosting plan is custom tailored to FIT YOUR NEEDS and you are able to use the same hosting account for use with multiple domains. Whether novice or experienced, we highly recommend using SiteGround for your site. Learn More About SiteGround >

bluehost: is another incredibly easy to use hosting program with automatic WordPress installation and excellent customer service ready to help via phone or chat. bluehosts’ programs are easy to custom tailor to FIT YOUR NEEDS and you are able to use the same hosting account for use with multiple domains. One-click installation of WordPress will make designing your site easy and fast regardless of your experience level. Learn More About Bluehost >

SumoMe: This is an amazing resource! SumoMe provides a plethora of tools to help you grow your website and your email list. They will show you how to use their tools to capture email addresses, increase social sharing, better understand your website analytics, and more. As a side-note, SumoMe integrates with all the major email providers so you shouldn’t have any troubles at all.

 

ThemeForest: This is your one-stop shop for all of your website templates and themes. Everything you could possibly need to help you with the design, and smooth operation, of your website is located here. They have phenomenal customer service that is always ready to help when you need it. Their products streamline your website and design, freeing up your time so you can focus in other areas.

PORTENT: Content of the highest caliber begins with your title. If you are like so many others out there, deciding on an appropriate title to use for your blog, article, or other writings can be extremely difficult. PORTENT is taking much of the work out of developing an engaging title by providing you with suggestions and combinations of words to use. All you have to do is enter a topic into the box, click the next arrow, and your latest title is set out in front of you. They supply you with multiple options for titles and, if you don’t like what you see, combine your own thoughts with theirs to develop the next best title. This is really helpful so your next written work doesn’t fall flat because of the title.

Images & Design

99designs: This is the ultimate graphics tool that every business should be utilizing. They provide you with access to designers all over the world who can help you with the design elements of your business, including: logo design, web and app design, advertising and swag, labels, books & magazines, and much, much more. You have the option, with 99designs, to have multiple designs to choose from, ensuring you get the right look and feel for your website. You can even create a social media contest in which you have your friends and family members from Facebook help to narrow the field for your final decision. 99Designs has packages to fit every budget for every conceivable project!

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iStock: This is the best place to help you avoid any unnecessary problems relating to your use of photos on your website. iStock provides you with royalty-free images that you are able to use on your website and promotional material. Save yourself the hassle of trying to figure out if a photo can or can’t be used and just follow iStock’s easy process for setting up an account.

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Getty Images: This is the another place that will help you avoid any unnecessary problems relating to your use of photos on your website. Getty Images is similar to iStock (probably because they own iStock) and once you sign up for an account with them, you will access to royalty-free images that you are able to use on your website and on any of your promotional material. Be sure to save yourself the hassle of figuring out if a photo can be used and just follow Getty Image’s easy process for setting up an account.

 

Canva: If you need another option for designing business cards, flyers, presentation graphics, or something else for the marketing of your business, Canva has plenty of options for you. Their tools are easy to use and they offer great customer service if you are needing help. If budget is a concern, Canva has graphics and tools for free as well as some that are paid options. So, check them out and experience the ease of designing with Canva.

Landing/Squeeze Pages

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LeadPages: Another easy-to-use tool, this will guide you along the way to easily creating high-quality landing pages and squeeze pages. LeadPages will help you convert viewers into subscribers or buyers. Best of all, it works both with WordPress and non-WordPress sites alike.

Keyword & Research Tools

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Keyword Researcher: This easy-to-use program utilizes information garnered from Google. Once activated, Keyword Researcher emulates a human user, and repeatedly types thousands of queries into Google. Each time a partial phrase is entered, Google tries to predict what it thinks the whole phrase might be. Keyword Researcher simply saves this prediction. When you do this for every letter of the alphabet (A-Z), then you’re left with hundreds of great Long Tail keyword phrases you can expect to be relevant within the search engines.

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Long Tail Pro: This is one of the best keyword research tools. It would be a challenge to find something better. Their step-by-step system is easy to use and will help you to uncover those hidden, profit-generating keywords. At the same time, you also will be able to analyze your competition, pay per click, keyword search volume, and much more! Truly, this is another top-notch tool to have in your arsenal.

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Whitespark: An amazing company, Whitespark provides the local business owner with tools for building local citations, earning reviews, and managing local search engine optimization needs. These tools not only provide you with a citation audit and cleanup, but will ultimately help small businesses manage all of the exhausting leg work so they can focus their attentions on their customer base.

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WooRank: An easy-to-use, web-based software, WooRank generates instant reviews of your website and offers a ton of valuable information. Not only are you provided with a lot of data about your site, but WooRank gives you a list of comprehensive tasks to do that will help you achieve higher search engine rankings, obtain higher conversion rates, and keep track of the competition. Basically, their tools and data will help you get more return on your digital marketing efforts.

Writing & Editorial

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Byword: Byword is a disctraction-free word processor that can be used to write anything from blog posts and video scripts to sales copy and presentations. Designed for simple and efficient text editing for Mac, iPhone, and iPad, Byword lets you sync between devices using icloud or dropbox. You are able to view your writing and posts in the app and then upload them to you web platform.

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Grammarly: Grammarly is a leading software suite for perfecting your written English. checking for more than 250 types of spelling, grammar, and punctuation errors, Grammarly enhances vocabulary usage, and suggests citations. This program will ensure you have top-notch writing on your webpages, blogs, and anything else you need to stand above your competition.

Outsourcing

99designs: This is the ultimate graphics tool that every business should be utilizing. They provide you with access to designers all over the world who can help you with the design elements of your business, including: logo design, web and app design, advertising and swag, labels, books & magazines, and much, much more. You have the option, with 99designs, to have multiple designs to choose from, ensuring you get the right look and feel for your website. You can even create a social media contest in which you have your friends and family members from Facebook help to narrow the field for your final decision. 99Designs has packages to fit every budget for every conceivable project!

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Speechpad: Speechpad provides state-of-the-art text transcription services. They have a unique combination of human and machine-based technologies that allows them to deliver the perfect solution to meet your needs. Speechpad supports audio inputs from a variety of sources that will fit your existing workflow. Providing the highest degree of flexibility for audio turnaround time, accuracy requirements, and transcription delivery mechanisms, Speechpad will exceed your expectations.

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Virtual Staff Finder: If you’re looking for high quality VAs for anything you want done by someone else for your online business, Virtual Staff Finder is the best and quickest headhunter service you can find. They are set up in a manner that allows everyone to get involved and get to the point fast.

Email & Marketing

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AWeber: AWeber has developed one of the most popular opt-in email marketing services used by businesses, bloggers and entrepreneurs around the world. Their web-based tools help businesses grow by staying in touch with their customers and prospects via email. They take passion to a new level by creating remarkable experiences for their customers by listening to what they have to say and then making innovative changes to the program. AWeber is always ready to help and educate when needed.

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ConvertKit: This is a great tool to build your email list and send broadcast and autoresponder emails. ConvertKit is built by bloggers, for bloggers. It’s extremely easy to use and is very intuitive. ConvertKit gives you powerful list segmentation, automation and tagging tools so you can deliver more powerful, specialized content to specific segments of your audience.

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Hootsuite: Hootsuite has built one of the simplest and most powerful social media tools enabling you to share your posts across multiple platforms at the same time. Whether expanding your personal brand or taking your business to the next level, Hootsuite has an option that will fit your needs. In short, Hootsuite is the best way to drive traffic, increase fan engagement and save time on social media.

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SumoMe: An amazing source, SumoMe provides numerous tools that will help you grow your website and your email list. This group will show you how to best utilize their tools for capturing email addresses, increasing your social sharing, better understanding your website analytics, and much, much more. SumoMe is easy to use and will integrate with all of the major email providers taking away any potential problems you could have had.

Product Distribution & Shopping Carts

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Clickbank: ClickBank is one of the most popular worldwide digital products retailer that exists. ClickBank delivers digital lifestyle products to customers in 190 countries. They sell products created by entrepreneurs and have a decent affiliate program for those looking to benefit as an affiliate marketer.

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E-junkie: Whether you’re looking to make a little cash on the side or start a new day job, E-junkie provides you with the tools you need to sell your products. Your focus remains on making amazing stuff and E-junkie takes care of the eCommerce side of it all. Especially good for hosting eBooks, E-junkie helps turn your passion project into an online business with their easy-to-use eCommerce tools. They support both digital downloads and tangible goods. E-junkie provides you with a lightweight, embeddable shopping cart that can go anywhere, including your website, blog and social media.

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Paypal: PayPal provides people with improved ways to connect with their money and to each other, helping to safely access and move their money. They also offer a choice of how you would like to pay or be paid. PayPal is a global-payments platform that is available to individuals and businesses in 203 markets, allowing payment in more than 100 currencies, the ability to withdraw funds to your bank accounts in 57 currencies and hold balances in your PayPal accounts in 26 currencies.

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Outbrain: Outbrain is all about helping people discover exciting, relevant content that they can trust to be interesting. This is probably one of the more useful spots for promoting new content that you develop. Give them a shot and see if they can’t help you spread your word.

Legal

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legalzoom: If you need to figure out how to put together legal documents or receive legal advice at a fair price, look no further. legalzoom is an easy-to-use online service that is designed to help people create their own legal documents and navigate through some of the mundane legal tasks that come along with owning a business. They have brought together some of the best minds in the legal and technological fields. legalzoom has become the leading, nationally recognized legal brand for small business and consumers in the United States.

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